BEAUTY IN THE FRIDGE

LazMall’s Verified vs Authorised vs Flagship Stores and how to score best 9.9 deals on Lazada

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The 9.9 sale is just around the corner, and e-commerce giant Lazada is kicking off the mega shopping event with its 9.9 Biggest Brands Sale.

This year, Lazada is turning things up a notch as Korean actor and superstar Hyun Bin joins as the face of LazMall and the introduction of a new in-app game. It is also offering super-sized deals with a large selection of discounted goodies from various brands.

Savvy shoppers using the Lazada app can collect Lazada Bonus daily until September 8, and get to redeem S$5 for every S$50 spent on qualifying products. The first 999 users to collect the bonus at 6pm each day can also get upsized bonuses. 

For the night owls, enjoy special discounts at up to 90 per cent off from over 250 brands from 12am to 2am on September 9. There are also crazy flash deals every hour from 8am, with items going as low as S$0.09.

Here’s a look at how you can score the best deals on LazMall, and what to expect for this year’s 9.9 sale on Lazada:

Understanding LazMall’s different store types 

Before delving into the deals, here’s a quick overview of the types of stores you might have noticed at LazMall.

Lazada 9.9 sale
A Flagship Store on LazMall / Image Credit: Lazada

While browsing LazMall, you may come across three different labels for a LazMall store: Verified, Authorised and Flagship Stores. These stores can be identified via their unique tags on the Lazada website and app.

Lazada 9.9 sale
Types of stores on LazMall / Image Credit: Lazada

Flagship Stores are a selection of leading international and local brands, online brands and retailers. They are the cornerstone brands that make up LazMall and serve as the official stores of each brand.

Meanwhile, a Verified Store is a certified retailer or reseller of a specific brand or brands. Heap Seng Group for instance, is a Verified Store that carries various household brands like Tiger, Hario and Philips. 

Lastly, an Authorised Store represents official brand partners or distributors of a specific brand or brands. For example, the Xiaomi Online store is authorised to carry the Xiaomi brand. 

Authorised and Verified Stores typically carry various brands, much like a physical department store. 

The different store categories ensure customers that the products purchased from stores within LazMall are 100 per cent authentic. If you receive a product that is not authentic, Lazada’s got your back with a double money back guarantee. 

LazMall also has a longer return period of 15 days, as compared to seven days for non-LazMall items.

You don’t have to wait till 9.9 – pre-sales start as early as September 1

It’s safe to say that Lazada takes its sales very seriously, with great deals for shoppers happening even before September 9. 

Lazada 9.9 sale
Image Credit: Lazada

Its pre-sales offers shoppers a sneak peek into the best deals, so keep your eyes peeled for items to lock in special pricings of up to 50 per cent off before 9.9.

Simply use the Lazada app to browse pre-sale items with a deposit tag, and check out the item by placing a nine per cent deposit from September 1 to 8, and make the final balance payment on September 9.

There’s a huge range of products available from categories ranging from health and beauty to toys, kids and babies and groceries.

For example, a LEGO® Star Wars™ 75304 Darth Vader™ Helmet is going for S$89.93 during the pre-sale, while its original price is S$119.90. Other brands available include Estee Lauder and TWG Tea

Get entertained while shopping

If sales and discounts are not enough to get you excited, Lazada has also launched a new in-app game called Lazzie Star, which allows shoppers to gain Lazada Bonuses and vouchers. 

It’s no coincidence that the game is in line with all things K-pop, as Lazada Group has selected South Korean actor Hyun Bin as LazMall’s first regional brand ambassador. 

In true K-pop fashion, Lazada’s mascot Lazzie will also make his idol trainee debut via the new game. 

Lazada 9.9 sale
Image Credit: Lazada

Users will have to train Lazzie by using ‘energy’ to achieve the highest level of Level 20. Energy can be collected through completion of various tasks such as completing missions, daily tasks, cracking the daily surprise egg and more.

You can stand to gain Lazada Bonus vouchers of up to S$99 in total once you hit Levels 5, 10, 15 and 20.

Upon achieving SuperStar (Level 20) status, users can return to the game on 9.9 and redeem a 19 per cent off Lazada voucher (capped at S$9), and stand to win up to S$9,000 worth of prizes. 

More than just good deals

Lazada 9.9 sale
Image Credit: Lazada

Besides the plethora of deals and discounts available on Lazada this 9.9, shoppers will also be rewarded for merely spending on the platform. 

With every dollar spent on September 9, shoppers will stand a chance to win exciting prizes in the 9.9 Grand Lucky Draw.

Three lucky winners will stand a chance to win a Samsung Z Fold 3 5G worth S$2,398, while another five will stand a chance to win a Samsung Z Flip 3 5G worth S$1,398.

Bubble tea lovers will also be pleased to know that Lazada is giving away bubble tea from Chicha San Chen every hour. All shoppers have to do is complete a purchase on Lazada on September 9, and the first 300 buyers of each hour from 9am to 9pm will be notified via email and push notifications to claim two free drinks. 

Tech lovers, rejoice

Lazada 9.9 sale
Image Credit: Lazada

If you thought the 9.9 sales would be over after September 9, think again.

The much-anticipated Online Tech Show starts on September 10 and runs until September 13. It showcases exclusive deals on big brands including Panasonic, Microsoft and Samsung to satisfy all your tech needs. 

Whether you’re settling in to relax in front of the television, being entertained on-the-go, or in need of a home office refresh, there’s bound to be a good deal for everyone.

Shoppers will be able to access new and special deals on different types of tech, starting as early as September 9 with home offers to help you revamp your work-from-home setup with the latest laptops, monitors and printers.

For the avid gamers, look out for gaming recommendations to help you unwind in style with daily exclusive offers and great sales.

Over the rest of the week, shoppers can also look out for the latest mobile phones and smart home must-haves, home audio and TV for the living space, and tech accessories to complete the setup.

Get into the thick of the action this 9.9 with Lazada and start shopping now to grab the best deals on your favourite products.

This article was written in collaboration with Lazada.

Featured Image Credit: Lazada

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